From Digital Platform Capabilities to Firm Performance

Faouzi Ayadi, T. Alaskar, Wassim J. Aloulou, A. Alsadi
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引用次数: 0

Abstract

This study aims to explore the influence mechanism of digital platform capabilities (DPC) on firm performance (FP) through a parallel mediation model of firm agility (FA) and network capabilities (NC) in a specific context. Data for this study were collected from 422 randomly selected Saudi firms with survey questionnaires mainly in central, western, and eastern areas of Saudi Arabia and then analyzed using structural equation modeling. The results showed that there are significant relationships of DPC to FA and to NC. No direct and significant relationship was found between PDC and FP. Moreover, FA and NC fully play their mediating roles between DPC and FP. The study contributes to the literature on digitalization, capabilities, and performance by providing new insights from the Saudi context. It also contributes to the practice by providing managerial implications for Saudi managers. Based on empirical evidence, to the best of authors' knowledge, this is the first endeavor to link DPC and FP and provide a new perspective of its influence mechanism.
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从数字平台能力到企业绩效
本研究旨在通过企业敏捷性(FA)和网络能力(NC)的平行中介模型,在特定背景下探讨数字平台能力(DPC)对企业绩效(FP)的影响机制。本研究通过调查问卷随机选取了沙特阿拉伯中部、西部和东部地区的 422 家沙特企业,收集了相关数据,然后采用结构方程模型进行了分析。结果显示,DPC 与 FA 和 NC 之间存在显著关系。在 PDC 和 FP 之间没有发现直接的显著关系。此外,FA 和 NC 在 DPC 和 FP 之间充分发挥了中介作用。这项研究为有关数字化、能力和绩效的文献做出了贡献,提供了来自沙特的新见解。它还为沙特管理者提供了管理启示,从而为实践做出了贡献。根据经验证据,就作者所知,这是首次尝试将 DPC 与 FP 联系起来,并为其影响机制提供了新的视角。
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来源期刊
International Journal of Customer Relationship Marketing and Management
International Journal of Customer Relationship Marketing and Management Business, Management and Accounting-Marketing
CiteScore
1.90
自引率
0.00%
发文量
33
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