Distribution and Delivery Model on E-Commerce Service for MSMEs

Abstract

This research aims to develop an e-commerce service application model for Micro, Small, and Medium Enterprises (MSMEs) that facilitates the sale of MSME products online. The application model allows MSMEs to expand market reach and sell products more efficiently through the internet. In this application, data about customer locations, product locations, and information about available road networks are collected and entered into the system. Furthermore, using Dijkstra's method, the shortest route from the initial location or distribution point to the customer can be calculated automatically by considering factors such as distance, time, and transportation that may affect the speed of delivery. The MSMEs e-commerce service application model can optimize distribution and delivery with the aim of increasing the competitiveness and growth of MSMEs in the digital era. The results obtained in this study provide guidance and contributions in the development of a sustainable e-commerce system for MSMEs.