Development of an empirical model and using community sport organizations as the basis for intervening variables in Islamic sports

IF 3.1 Q2 BUSINESS Journal of Islamic Marketing Pub Date : 2024-05-08 DOI:10.1108/jima-04-2023-0109
Septantri Shinta Wulandari, Nana Suryapermana, Anis Fauzi, Bambang Dwi Suseno
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Abstract

Purpose

Through the development of an empirical model and using community sport organizations (CSOs) as the basis for intervening variables, this study aims to ascertain the impact of Muslim household consumption, sport development officers (SDOs) and CSOs on Islamic sport development (ISD) during the COVID-19 pandemic.

Design/methodology/approach

All of the sports branch managers in Banten Province make up the study’s sample. Non-probability sampling with a purposive sampling strategy was the sampling method used. Making use of a questionnaire to gather data, 275 different sets of data are available for analysis.

Findings

Partial least squares is a tool for technical data analysis. With a t-statistic value of 71.358, the Moslem household consumption construct had a favorable and significant impact on the SDO construct. With a t-statistic value of 1.111, the Moslem household consumption construct had a positive but not statistically significant impact on ISD.

Originality/value

With a t-statistic value of 3.926, the Moslem household consumption construct had a positive and statistically significant impact on CSOs. With a t-statistic value of 1.111, the SDO construct had a positive and statistically significant impact on ISD. This study makes a new contribution by providing practical recommendations for the relationship between ISD authorities, community sports organizations and the positive and substantial impact on the development of the community and ISD.

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建立实证模型,以社区体育组织为基础,对伊斯兰体育运动中的变量进行干预
目的本研究旨在通过建立一个实证模型,并以社区体育组织(CSO)作为干预变量的基础,确定穆斯林家庭消费、体育发展官员(SDO)和社区体育组织在 COVID-19 大流行期间对伊斯兰体育发展(ISD)的影响。采用的抽样方法是有目的抽样策略的非概率抽样。研究结果部分最小二乘法是一种技术数据分析工具。通过 71.358 的 t 统计量值,可以看出清真家庭消费对 SDO 的影响是有利且显著的。清真家庭消费构面的 t 统计量值为 1.111,清真家庭消费构面对综合服务司有积极影响,但在统计上并不显著。在统计意义上,SDO 对 ISD 有积极影响,t 统计值为 1.111。本研究为综合服务区当局、社区体育组织之间的关系提供了切实可行的建议,并对社区和综合服务区的发展产生了积极和实质性的影响,从而做出了新的贡献。
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来源期刊
CiteScore
8.40
自引率
28.10%
发文量
80
期刊介绍: Launched in 2010, Journal of Islamic Marketing (JIMA) was the first journal dedicated to investigating Marketing’s relationship with Islam, in theory and practice, across Muslim majority and minority geographies. JIMA tackles the nuances associated with Muslim consumption patterns, doing business in Muslim markets, and targeting Muslim consumers. When considering the acronyms for the emerging economies to watch: in 2001 it was BRIC (Brazil, Russia, India, and China); and more recently in 2013 MINT (Mexico, Indonesia, Nigeria, Turkey), and CIVETS (Columbia, Indonesia, Vietnam, Egypt, Turkey and South Africa) – then it is apparent that economies with large Muslim populations are growing in importance. One quarter of the world''s population are Muslim, with well over half of Muslims today under the age of 25 - which prompted Miles Young, Global CEO of Ogilvy, to assert that Muslims are the "third one billion", following interest in Indian and Chinese billions, in terms of market opportunities.
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