Aini Hayati Musa, Farrah Nadia Baharuddin, Purnomo M. Antara, Sarah Mardhiah Selamat, Raja Mayang Delima Mohd Beta, Asiah Ali
{"title":"Viral Marketing and Social Media Influencer Roles in Purchasing Skincare Product: A Conceptual Paper","authors":"Aini Hayati Musa, Farrah Nadia Baharuddin, Purnomo M. Antara, Sarah Mardhiah Selamat, Raja Mayang Delima Mohd Beta, Asiah Ali","doi":"10.6007/ijarbss/v14-i5/21619","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":13768,"journal":{"name":"International Journal of Academic Research in Business and Social Sciences","volume":" 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2024-05-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Academic Research in Business and Social Sciences","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.6007/ijarbss/v14-i5/21619","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}