A holistic model of tourists’ pro-sustainability shopping consumption: The role of tourist heterogeneity

IF 10.9 1区 管理学 Q1 ENVIRONMENTAL STUDIES Tourism Management Pub Date : 2024-06-08 DOI:10.1016/j.tourman.2024.104976
Yanting Cai , Richard T.R. Qiu , Long Wen
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Abstract

Sustainability is becoming a vital theme in the development of tourism-related industries and have been notably investigated in the aviation and accommodation industries, but, sustainability in the context of the tourism shopping industry, which generates a great proportion of the tourism and travel sectors' contribution to gross domestic product, has been rarely studied. Using discrete choice modelling, this study holistically models the impact of tourist heterogeneity on tourist shoppers' preference towards different sustainability features and estimates their attribute-specific willingness to pay under a three-pillar framework. Tourists' heterogeneity underlying their sustainability-related behavioural tendency and socio-demographic profiles are depicted by market segmentation and its socio-demographic determinants, respectively. Segment-specific behaviour, sustainability willingness to pay and socio-demographic profiles are then presented to provide managerial implications in a more comprehensive manner.

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游客可持续购物消费的整体模型:游客异质性的作用
可持续发展正成为旅游相关产业发展的一个重要主题,航空业和住宿业的研究尤为突出,但旅游购物业的可持续发展却鲜有研究,而这一行业在旅游和旅行部门对国内生产总值的贡献中占了很大比例。本研究采用离散选择模型,全面模拟了游客的异质性对旅游购物者偏好不同可持续性特征的影响,并在三支柱框架下估算了他们的特定属性支付意愿。游客与可持续性相关的行为倾向和社会人口特征的异质性分别通过市场细分及其社会人口决定因素来描述。然后介绍了特定细分市场的行为、可持续性支付意愿和社会人口特征,以更全面的方式提供管理启示。
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来源期刊
Tourism Management
Tourism Management Multiple-
CiteScore
24.10
自引率
7.90%
发文量
190
审稿时长
45 days
期刊介绍: Tourism Management, the preeminent scholarly journal, concentrates on the comprehensive management aspects, encompassing planning and policy, within the realm of travel and tourism. Adopting an interdisciplinary perspective, the journal delves into international, national, and regional tourism, addressing various management challenges. Its content mirrors this integrative approach, featuring primary research articles, progress in tourism research, case studies, research notes, discussions on current issues, and book reviews. Emphasizing scholarly rigor, all published papers are expected to contribute to theoretical and/or methodological advancements while offering specific insights relevant to tourism management and policy.
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