A mobility pilot development process experimented through a MaaS pilot in Budapest

Abstract

Recently, several new concepts and innovative technologies have emerged to overcome the problems of urbanization, which can be hardly solved with using exclusively private vehicles or conventional public transport services. One of the new solutions is the Mobility-as-a-Service (MaaS) concept, a user-centric mobility distribution scheme, in which the user needs are satisfied via a single platform, and multiple transport options are offered by one MaaS operator (MO). In the last years, a couple of MaaS pilots were performed, but previous papers fail to focus on the pilot development and the proper description of the minimum viable product. A pilot of MaaS in Budapest has been developed by using the innovative Scrum methodology successfully involving six mobility service providers, such as public transport, shared mobility, and taxi, in the live demonstration. Current article provides detailed information about the pilot development including technical, legal, and business use cases for all service providers. The results of the recruitment and the characterization of the early-bird users are presented, too. The iterative pilot development process can be utilized by those MOs and governmental organizations that would like to initiate a new mobility project based on the MaaS concept.