How does spatial distance to travel companions transform to temporal distance in travel purchase decisions?

IF 7.6 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Journal of Hospitality and Tourism Management Pub Date : 2024-07-13 DOI:10.1016/j.jhtm.2024.07.002
Jin Cheng , Xuehuan He , Jun Wen , Lujun Su
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Abstract

The temporal distance between purchase time and departure time is inherent within travel purchase decisions. Construal level theory suggests that construal congruence between various dimensions of psychological distance leads to positive effects. Hence, this study explored whether the spatial distance between tourists and their companions in the pre-trip phase impacts temporal distance in travel purchase decisions. We tested a theoretical model that contained spatial distance between tourists and their companions, imagery vividness, temporal distance in travel purchase decisions, and product presentation by five studies. Findings revealed that spatially distant (vs. near) companions encourage tourists to purchase more distant-future (vs. near-future) tourism products. Additionally, spatial distance transforms to temporal distance in travel purchase decisions via imagery vividness, and this effect is more pronounced in abstract presentations than in concrete presentations.

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在旅行购买决策中,与旅行同伴的空间距离如何转化为时间距离?
购买时间与出发时间之间的时间距离是旅游购买决策中固有的。构象水平理论认为,心理距离各维度之间的构象一致性会产生积极影响。因此,本研究探讨了游客与同伴在旅行前阶段的空间距离是否会影响旅游购买决策中的时间距离。我们通过五项研究检验了一个理论模型,该模型包含游客与同伴之间的空间距离、意象的生动性、旅游购买决策中的时间距离以及产品介绍。研究结果表明,空间距离较远(相对于较近)的同伴会促使游客购买更多的远期(相对于近期)旅游产品。此外,在旅游购买决策中,空间距离会通过图像的生动性转化为时间距离,这种效应在抽象展示中比在具体展示中更为明显。
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来源期刊
CiteScore
13.30
自引率
8.40%
发文量
177
审稿时长
45 days
期刊介绍: Journal Name: Journal of Hospitality and Tourism Management Affiliation: Official journal of CAUTHE (Council for Australasian Tourism and Hospitality Education Inc.) Scope: Broad range of topics including: Tourism and travel management Leisure and recreation studies Emerging field of event management Content: Contains both theoretical and applied research papers Encourages submission of results of collaborative research between academia and industry.
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