Corporate social responsibility on worker turnover rate and worker turnover cost: the role of symbolic image dimensions and the unemployment rate

IF 2.9 Q2 MANAGEMENT Social Responsibility Journal Pub Date : 2024-07-24 DOI:10.1108/srj-01-2024-0038
Hien Ngoc Nguyen, Hoang Ngan Vu, Huy Viet Hoang, Phuong Tran Huy
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引用次数: 0

Abstract

Purpose

This study aims to examine the relationship between corporate social responsibility (CSR) and worker turnover rate (WTR) and worker turnover cost (WTC) in Vietnamese garment companies, using the mediating role of symbolic image dimensions (SID) of employer image and the moderating role of unemployment rate.

Design/methodology/approach

This study uses Signaling Theory and Job Embeddedness Theory as theoretical frameworks to examine the mediating role of SID and the moderating role of the unemployment rate on the link between CSR and WTR, as well as the associated cost. Data from 119 Vietnamese garment companies are analyzed using structural equation modeling – AMOS software.

Findings

The findings suggest that CSR has a direct adverse effect on the WTR and an indirect effect on WTC through WTR. The results also indicate a direct relationship between the level of CSR adopted by companies and workers’ perception of the symbolic attributes of their company’s employer image as sincere, innovative, competent and prestigious. This, in turn, leads to a reduced rate of worker turnover. In addition, this study discovers the moderating influence of the region’s unemployment rate on the correlation between companies’ CSR and WTR.

Practical implications

The results indicate that companies should view CSR as a strategic tool to obtain better performance by achieving a win-win state of affairs with their workers. It also implies the influence of external economic factors on the relationship between CSR and worker turnover.

Originality/value

This study contributes to the literature by highlighting the economic benefits of CSR and the SID.

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企业社会责任对员工离职率和离职成本的影响:象征性形象维度和失业率的作用
目的本研究旨在利用雇主形象的象征性形象维度(SID)的中介作用和失业率的调节作用,研究越南服装企业的企业社会责任(CSR)与工人离职率(WTR)和工人离职成本(WTC)之间的关系。研究结果表明,企业社会责任会直接对 WTR 产生不利影响,并通过 WTR 间接影响 WTC。研究结果还表明,企业履行企业社会责任的水平与工人对企业雇主形象的象征性属性--真诚、创新、能力和声望--的感知之间存在直接关系。这反过来又会降低工人的离职率。此外,本研究还发现了地区失业率对公司企业社会责任与工人流失率之间相关性的调节作用。本研究强调了企业社会责任和 SID 的经济效益,为相关文献做出了贡献。
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来源期刊
CiteScore
7.30
自引率
6.20%
发文量
65
期刊介绍: The Social Responsibility Journal, the official journal of the Social Responsibility Research Network, is interdisciplinary in its scope and encourages submissions from any discipline or any part of the world which addresses any element of the journal''s aims. The journal encompasses the full range of theoretical, methodological and substantive debates in the area of social responsibility. Contributions which address the link between different disciplines and / or implications for societal, organisational or individual behavior are especially encouraged. The journal publishes theoretical and empirical papers, speculative essays and review articles. The journal also publishes special themed issues under the guidance of a guest editor. Coverage: Accountability and accounting- Issues concerning sustainability- Economy and finance- Governance- Stakeholder interactions- Ecology and environment- Corporate activity and behaviour- Ethics and morality- Governmental and trans-governmental regulation- Globalisation and disintermediation- Individuals and corporate citizenship- Transparency and disclosure- Consumption and its consequences- Corporate and other forms of organization
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