{"title":"Masks, cameras and social pressure","authors":"","doi":"10.1016/j.jebo.2024.106699","DOIUrl":null,"url":null,"abstract":"<div><p>In this paper, we report the results of two experiments that randomise the share of individuals who are taking an action in subjects’ immediate environment. Despite the differences between our two settings (face masks and online camera use), we uncover some empirical results that are common to both. First, we find that the share of individuals taking the relevant action is increasing in the share of others who take the action (although the relationship need not be linear). Second, and despite this, we find that many individuals nonetheless defy social pressure. Our results point both to the importance of social pressure as well as its very real limits in our settings.</p></div>","PeriodicalId":48409,"journal":{"name":"Journal of Economic Behavior & Organization","volume":null,"pages":null},"PeriodicalIF":2.3000,"publicationDate":"2024-08-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Economic Behavior & Organization","FirstCategoryId":"96","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S0167268124003056","RegionNum":3,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"ECONOMICS","Score":null,"Total":0}
引用次数: 0
Abstract
In this paper, we report the results of two experiments that randomise the share of individuals who are taking an action in subjects’ immediate environment. Despite the differences between our two settings (face masks and online camera use), we uncover some empirical results that are common to both. First, we find that the share of individuals taking the relevant action is increasing in the share of others who take the action (although the relationship need not be linear). Second, and despite this, we find that many individuals nonetheless defy social pressure. Our results point both to the importance of social pressure as well as its very real limits in our settings.
期刊介绍：
The Journal of Economic Behavior and Organization is devoted to theoretical and empirical research concerning economic decision, organization and behavior and to economic change in all its aspects. Its specific purposes are to foster an improved understanding of how human cognitive, computational and informational characteristics influence the working of economic organizations and market economies and how an economy structural features lead to various types of micro and macro behavior, to changing patterns of development and to institutional evolution. Research with these purposes that explore the interrelations of economics with other disciplines such as biology, psychology, law, anthropology, sociology and mathematics is particularly welcome.
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