{"title":"Follow me for fun: A cross-level perspective on constructing a model of tour leader playfulness and tour member delight","authors":"","doi":"10.1016/j.tmp.2024.101312","DOIUrl":null,"url":null,"abstract":"<div><p>This study investigated the effect of tour leader playfulness on the quality of interactions between tour members and leaders, tour leader attachment, and tour member delight. The study employed a cross-level approach by considering the perspectives of both tour leaders and tour members participating in group package tours. A questionnaire survey was conducted to obtain insights from both perspectives. A total of 54 sets of samples (including 54 tour leaders and 520 tour members) were collected. The results demonstrated that tour leader playfulness had a positive effect on tour member delight, interaction quality, and tour leader attachment. Furthermore, the study validated the mediating effects of interaction quality and tour leader attachment. By integrating social exchange theory with dramaturgy theory, group dynamics, and attachment theory, this study extends the theoretical gap in research on tour guide playfulness. Practical suggestions for tourism operators and managers are also provided.</p></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":null,"pages":null},"PeriodicalIF":7.3000,"publicationDate":"2024-09-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Tourism Management Perspectives","FirstCategoryId":"91","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S2211973624000953","RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}
引用次数: 0
Abstract
This study investigated the effect of tour leader playfulness on the quality of interactions between tour members and leaders, tour leader attachment, and tour member delight. The study employed a cross-level approach by considering the perspectives of both tour leaders and tour members participating in group package tours. A questionnaire survey was conducted to obtain insights from both perspectives. A total of 54 sets of samples (including 54 tour leaders and 520 tour members) were collected. The results demonstrated that tour leader playfulness had a positive effect on tour member delight, interaction quality, and tour leader attachment. Furthermore, the study validated the mediating effects of interaction quality and tour leader attachment. By integrating social exchange theory with dramaturgy theory, group dynamics, and attachment theory, this study extends the theoretical gap in research on tour guide playfulness. Practical suggestions for tourism operators and managers are also provided.
期刊介绍：
Tourism Management Perspectives is an interdisciplinary journal that focuses on the planning and management of travel and tourism. It covers topics such as tourist experiences, their consequences for communities, economies, and environments, the creation of image, the shaping of tourist experiences and perceptions, and the management of tourist organizations and destinations. The journal's editorial board consists of experienced international professionals and it shares the board with Tourism Management. The journal covers socio-cultural, technological, planning, and policy aspects of international, national, and regional tourism, as well as specific management studies. It encourages papers that introduce new research methods and critique existing ones in the context of tourism research. The journal publishes empirical research articles and high-quality review articles on important topics and emerging themes that enhance the theoretical and conceptual understanding of key areas within travel and tourism management.
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