{"title":"More Than Taste: Effects of Visitor's Cognitive Appraisal on the Complete Satisfaction of Wine Tourism","authors":"Xi Wang, Jie Zheng, Yi Luo","doi":"10.1002/jtr.2797","DOIUrl":null,"url":null,"abstract":"<div>\n \n <p>Wine tourism is gaining popularity as visitors seek unique experiences. This study investigated the effects of tangible and intangible factors on visitors' satisfaction with wine tourism. Free cancellation, multi-language support, tour guides, service animals, tasting fees, and refreshments positively affected satisfaction, while COVID-19 measures, larger groups, and more tastings had negative impacts. Positive emotions in reviews correlated with higher satisfaction, while negative emotions lowered it. The research contributes to understanding wine tourism and provides insights for operators to improve satisfaction and reform the industry post-pandemic.</p>\n </div>","PeriodicalId":51375,"journal":{"name":"International Journal of Tourism Research","volume":"26 5","pages":""},"PeriodicalIF":4.1000,"publicationDate":"2024-10-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Tourism Research","FirstCategoryId":"91","ListUrlMain":"https://onlinelibrary.wiley.com/doi/10.1002/jtr.2797","RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}
引用次数: 0
Abstract
Wine tourism is gaining popularity as visitors seek unique experiences. This study investigated the effects of tangible and intangible factors on visitors' satisfaction with wine tourism. Free cancellation, multi-language support, tour guides, service animals, tasting fees, and refreshments positively affected satisfaction, while COVID-19 measures, larger groups, and more tastings had negative impacts. Positive emotions in reviews correlated with higher satisfaction, while negative emotions lowered it. The research contributes to understanding wine tourism and provides insights for operators to improve satisfaction and reform the industry post-pandemic.
期刊介绍：
International Journal of Tourism Research promotes and enhances research developments in the field of tourism. The journal provides an international platform for debate and dissemination of research findings whilst also facilitating the discussion of new research areas and techniques. IJTR continues to add a vibrant and exciting channel for those interested in tourism and hospitality research developments. The scope of the journal is international and welcomes research that makes original contributions to theories and methodologies. It continues to publish high quality research papers in any area of tourism, including empirical papers on tourism issues. The journal welcomes submissions based upon both primary research and reviews including papers in areas that may not directly be tourism based but concern a topic that is of interest to researchers in the field of tourism, such as economics, marketing, sociology and statistics. All papers are subject to strict double-blind (or triple-blind) peer review by the international research community.
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