{"title":"Strategic insights for sustainable tourism development in Kashmir Valley: SWOT and QSPM analysis","authors":"Peer Jeelani, Shamim Ahmad Shah","doi":"10.1016/j.envdev.2024.101092","DOIUrl":null,"url":null,"abstract":"<div><div>Promoting sustainable tourism entails fostering environmentally responsible growth that endures, achieving a delicate balance between honoring the rich history, preserving culture, and navigating the challenges posed by diverse altitudes in the Kashmir Valley. A knowledge test was created to measure the stakeholders' understanding of sustainable tourism to guide further analysis with the selected stakeholders. Our research delved into this objective by conducting real-world analysis, including questionnaires and interviews with key stakeholders. A Quantitative Strategic Planning Matrix (QSPM) was utilized and built on the foundation of the SWOT (Strengths, Weaknesses, Opportunities, and Threats) framework to drive sustainable tourism effectively. The results underscore the intricate landscape the valley operates within, revealing varied levels of stakeholder satisfaction across different aspects. Understanding these nuanced perspectives is crucial to charting a sustainable course for the region. In this light, the existing strategies aimed at managing the area, with a focal point on promoting sustainable tourism. The emphasis is on recognizing and tackling the challenges while seizing the weaknesses and threats that could impact the industry's reputation for excellent service and environmental stewardship. It is about aligning strategies to ensure a harmonious coexistence between tourism growth and the natural, cultural, and social fabric of this adorable valley.</div></div>","PeriodicalId":54269,"journal":{"name":"Environmental Development","volume":"52 ","pages":"Article 101092"},"PeriodicalIF":4.7000,"publicationDate":"2024-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Environmental Development","FirstCategoryId":"93","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S2211464524001301","RegionNum":2,"RegionCategory":"环境科学与生态学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"ENVIRONMENTAL SCIENCES","Score":null,"Total":0}
引用次数: 0
Abstract
Promoting sustainable tourism entails fostering environmentally responsible growth that endures, achieving a delicate balance between honoring the rich history, preserving culture, and navigating the challenges posed by diverse altitudes in the Kashmir Valley. A knowledge test was created to measure the stakeholders' understanding of sustainable tourism to guide further analysis with the selected stakeholders. Our research delved into this objective by conducting real-world analysis, including questionnaires and interviews with key stakeholders. A Quantitative Strategic Planning Matrix (QSPM) was utilized and built on the foundation of the SWOT (Strengths, Weaknesses, Opportunities, and Threats) framework to drive sustainable tourism effectively. The results underscore the intricate landscape the valley operates within, revealing varied levels of stakeholder satisfaction across different aspects. Understanding these nuanced perspectives is crucial to charting a sustainable course for the region. In this light, the existing strategies aimed at managing the area, with a focal point on promoting sustainable tourism. The emphasis is on recognizing and tackling the challenges while seizing the weaknesses and threats that could impact the industry's reputation for excellent service and environmental stewardship. It is about aligning strategies to ensure a harmonious coexistence between tourism growth and the natural, cultural, and social fabric of this adorable valley.
期刊介绍：
Environmental Development provides a future oriented, pro-active, authoritative source of information and learning for researchers, postgraduate students, policymakers, and managers, and bridges the gap between fundamental research and the application in management and policy practices. It stimulates the exchange and coupling of traditional scientific knowledge on the environment, with the experiential knowledge among decision makers and other stakeholders and also connects natural sciences and social and behavioral sciences. Environmental Development includes and promotes scientific work from the non-western world, and also strengthens the collaboration between the developed and developing world. Further it links environmental research to broader issues of economic and social-cultural developments, and is intended to shorten the delays between research and publication, while ensuring thorough peer review. Environmental Development also creates a forum for transnational communication, discussion and global action.
Environmental Development is open to a broad range of disciplines and authors. The journal welcomes, in particular, contributions from a younger generation of researchers, and papers expanding the frontiers of environmental sciences, pointing at new directions and innovative answers.
All submissions to Environmental Development are reviewed using the general criteria of quality, originality, precision, importance of topic and insights, clarity of exposition, which are in keeping with the journal''s aims and scope.
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