Correction to “Authenticity and high performance: Nonmarket social, public and media strategies of foreign SMEs during a black swan event”

IF 2.6 3区 管理学 Q3 MANAGEMENT Journal of Contingencies and Crisis Management Pub Date : 2024-10-28 DOI:10.1111/1468-5973.70002
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Abstract

Gorostidi-Martinez, H., Jiang, Q. Y., & Zhao, X. K. (2024). Authenticity and high performance: Nonmarket social, public and media strategies of foreign SMEs during a black swan event. Journal of Contingencies and Crisis Management, 32, e12625. https://doi.org/10.1111/1468-5973.12625

In Table 3, the positioning of the theme ‘Customized FSME strategies through digital marketing’ and the subtheme ‘Tailored public relations for FSMEs’ are incorrect. Both should be positioned a few lines lower than they were initially published, aligned together and at the same level as the SPMS concept ‘- The acceleration of digitalization during the black swan event led to the rapid establishment of online customer service centers, download hubs, and webinar streaming platforms’. Similarly, they should be aligned with the Strategic outcomes of ‘+ The surge in demand for digital literacy will enable entrepreneurs to enhance user experiences, foster partnerships, and boost dynamic capabilities’. The correct Table 3 is reproduced below.

We apologize for this error.

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更正 "真实性与高绩效:黑天鹅事件中外国中小企业的非市场社交、公共和媒体战略"
Gorostidi-Martinez, H., Jiang, Q. Y., & Zhao, X. K. (2024)。真实性与高绩效:国外中小企业在黑天鹅事件中的非市场社交、公共和媒体战略。Journal of Contingencies and Crisis Management, 32, e12625. https://doi.org/10.1111/1468-5973.12625In 表 3 中,主题 "通过数字营销定制外国中小型企业战略 "和副主题 "为外国中小型企业量身定制的公共关系 "的位置不正确。这两个主题的位置应比最初公布的位置低几行,与 SPMS 概念"--黑天鹅事件期间数字化的加速导致在线客户服务中心、下载中心和网络研讨会流媒体平台的迅速建立 "放在一起,并处于同一层次。同样,它们也应与战略成果'+ 对数字扫盲的需求激增将使企业家能够增强用户体验、促进伙伴关系并提高动态能力'相一致。以下是正确的表 3。我们对这一错误表示歉意。
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来源期刊
CiteScore
5.40
自引率
12.90%
发文量
51
期刊介绍: The Journal of Contingencies and Crisis Management is an invaluable source of information on all aspects of contingency planning, scenario analysis and crisis management in both corporate and public sectors. It focuses on the opportunities and threats facing organizations and presents analysis and case studies of crisis prevention, crisis planning, recovery and turnaround management. With contributions from world-wide sources including corporations, governmental agencies, think tanks and influential academics, this publication provides a vital platform for the exchange of strategic and operational experience, information and knowledge.
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