{"title":"Exploring the effects of conformity on travelers’ route choice","authors":"Bojian Zhou, Shihao Li, Shaohua Cui, Min Xu","doi":"10.1007/s11116-024-10572-8","DOIUrl":null,"url":null,"abstract":"<p>This paper investigates the impact of conformity on traveler’s route choice and evaluates the value of conformity in this context. Drawing from classic theoretical model of conformity, we analyze the factors influencing conformity in route choice. Based on this analysis, we develop an integrated choice and latent variable (ICLV) model, incorporating latent variables related to conformity, individual characteristics, as well as route-specific attributes. The model parameters are calibrated using data collected from a stated preference (SP) survey in Nanjing, China. Estimation results reveal strong correlations between conformity and travelers’ route choices. The findings of this study carry significant insights for leveraging conformity in the design of navigation software and congestion pricing strategies.</p>","PeriodicalId":49419,"journal":{"name":"Transportation","volume":"23 1","pages":""},"PeriodicalIF":3.5000,"publicationDate":"2024-12-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Transportation","FirstCategoryId":"5","ListUrlMain":"https://doi.org/10.1007/s11116-024-10572-8","RegionNum":2,"RegionCategory":"工程技术","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"ENGINEERING, CIVIL","Score":null,"Total":0}
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Abstract
This paper investigates the impact of conformity on traveler’s route choice and evaluates the value of conformity in this context. Drawing from classic theoretical model of conformity, we analyze the factors influencing conformity in route choice. Based on this analysis, we develop an integrated choice and latent variable (ICLV) model, incorporating latent variables related to conformity, individual characteristics, as well as route-specific attributes. The model parameters are calibrated using data collected from a stated preference (SP) survey in Nanjing, China. Estimation results reveal strong correlations between conformity and travelers’ route choices. The findings of this study carry significant insights for leveraging conformity in the design of navigation software and congestion pricing strategies.
期刊介绍：
In our first issue, published in 1972, we explained that this Journal is intended to promote the free and vigorous exchange of ideas and experience among the worldwide community actively concerned with transportation policy, planning and practice. That continues to be our mission, with a clear focus on topics concerned with research and practice in transportation policy and planning, around the world.
These four words, policy and planning, research and practice are our key words. While we have a particular focus on transportation policy analysis and travel behaviour in the context of ground transportation, we willingly consider all good quality papers that are highly relevant to transportation policy, planning and practice with a clear focus on innovation, on extending the international pool of knowledge and understanding. Our interest is not only with transportation policies - and systems and services – but also with their social, economic and environmental impacts, However, papers about the application of established procedures to, or the development of plans or policies for, specific locations are unlikely to prove acceptable unless they report experience which will be of real benefit those working elsewhere. Papers concerned with the engineering, safety and operational management of transportation systems are outside our scope.
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