Demand analysis of public sports service for older adults using Kano model.

IF 3.4 3区 医学 Q2 PUBLIC, ENVIRONMENTAL & OCCUPATIONAL HEALTH Frontiers in Public Health Pub Date : 2025-02-17 eCollection Date: 2025-01-01 DOI:10.3389/fpubh.2025.1525447
Xin Yang, Zimiao Leng, Changning Ma, Guanghui Yang
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Abstract

Aim: China is one of the countries with a relatively high degree of population aging in the world. Compared with other countries, China has the largest number of older adults and the fastest aging speed. In the increasingly serious situation of population aging, it has become the common desire of the whole society to actively develop sports for older adults and improve the health and quality of life of older adults. By identifying the needs of public sports services for older adults, this study ensures the sustainable improvement and meeting the needs of sports services for older adults in the future. The findings aim to improve the quality of life of older adults, enhance their physical and mental health.

Methods: Participants were from Haigang District, Changli County, and Funing District of Qinhuangdao City, Hebei Province, China. A total of 436 older adults who met the survey requirements were included. The socio-demographic characteristics questionnaire was used to investigate and analyze the needs of the participants for public sports services.

Results: Of the 23 quality attributes evaluated by participants, nine were "must quality," two were "one-dimensional quality," three were "attractive quality," and nine were "indifferent quality." The better values (satisfaction) ranged from 32.80 to 58.49%, and the worse values (dissatisfaction) ranged from 28.21 to 77.98%. In addition, the average ID of 23 service quality items was 2.25, and 12 attributes were above the average, which were high value-added attributes.

Conclusion: Based on Kano model, it is found that older adults have a positive attitude toward physical activities, and the demand for different dimensions of public sports services is different. This study provides a theoretical basis for the decision makers of public sports services for older adults to formulate corresponding policies, and provides a scientific basis for sports instructors to optimize the content of public sports services and meet the personalized and characteristic needs of public sports services for older adults which contributes to healthy aging.

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基于Kano模型的老年人公共体育服务需求分析
目的:中国是世界上人口老龄化程度较高的国家之一。与其他国家相比,中国的老年人数量最多,老龄化速度最快。在人口老龄化日益严重的形势下,积极发展老年人体育运动,提高老年人的健康水平和生活质量,已成为全社会的共同愿望。本研究通过识别老年人公共体育服务的需求,确保未来老年人体育服务的持续改善和满足需求。研究结果旨在提高老年人的生活质量,增强他们的身心健康。方法:研究对象来自中国河北省秦皇岛市海港区、昌利县和阜宁区。总共有436名老年人符合调查要求。采用社会人口学特征问卷调查分析参与者对公共体育服务的需求。结果:在参与者评估的23个品质属性中,9个是“必须品质”,2个是“一维品质”,3个是“吸引品质”,9个是“冷漠品质”。较好值(满意)为32.80% ~ 58.49%,较差值(不满意)为28.21% ~ 77.98%。此外,23个服务质量项目的平均ID为2.25,其中12个属性高于平均值,属于高附加值属性。结论:基于Kano模型,发现老年人对体育活动持积极态度,对不同维度的公共体育服务需求不同。本研究为老年人公共体育服务决策者制定相应政策提供理论依据,为体育指导员优化公共体育服务内容,满足老年人公共体育服务个性化、特色化需求,促进健康老龄化提供科学依据。
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来源期刊
Frontiers in Public Health
Frontiers in Public Health Medicine-Public Health, Environmental and Occupational Health
CiteScore
4.80
自引率
7.70%
发文量
4469
审稿时长
14 weeks
期刊介绍: Frontiers in Public Health is a multidisciplinary open-access journal which publishes rigorously peer-reviewed research and is at the forefront of disseminating and communicating scientific knowledge and impactful discoveries to researchers, academics, clinicians, policy makers and the public worldwide. The journal aims at overcoming current fragmentation in research and publication, promoting consistency in pursuing relevant scientific themes, and supporting finding dissemination and translation into practice. Frontiers in Public Health is organized into Specialty Sections that cover different areas of research in the field. Please refer to the author guidelines for details on article types and the submission process.
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