The relationship between technology investments, innovation strategies, and competitive performance in the hospitality industry: A mixed methods approach

IF 8.3 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM International Journal of Hospitality Management Pub Date : 2025-03-11 DOI:10.1016/j.ijhm.2025.104151
Mahmut Demir , Şirvan Şen Demir
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Abstract

Technological opportunities are important for strengthening the hospitality industry's resilience to vulnerabilities caused by crises such as global disasters, outages, and pandemics. This study examines the relationship between technology investments, innovation strategies, and competitive performance in the hospitality industry. Employing a mixed-methods approach, qualitative and quantitative data were gathered from hospitality businesses. Quantitative and qualitative studies combine the views of decision-makers and professionals to reveal implications that can explain the relationship between technology investments and competitive performance in the hospitality industry. It was observed that technology investments and innovation strategies significantly and positively influence competitive performance. Qualitative insights revealed hotel owners' and managers' views on how technology investments and innovation strategies are required for competitiveness. Quantitative findings substantiated these qualitative revelations by demonstrating a strong correlation between higher technology adoption rates, innovative practices, and improved competition.
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酒店业技术投资、创新战略和竞争绩效之间的关系:一种混合方法方法
技术机遇对于加强酒店业抵御全球灾害、中断和流行病等危机造成的脆弱性非常重要。本研究探讨了酒店业技术投资、创新策略和竞争绩效之间的关系。采用混合方法,从酒店企业收集了定性和定量数据。定量和定性研究结合了决策者和专业人士的观点,揭示了可以解释技术投资与酒店业竞争绩效之间关系的含义。据观察,技术投资和创新战略显著而积极地影响竞争绩效。定性分析揭示了酒店业主和管理者对技术投资和创新战略如何提高竞争力的看法。通过展示更高的技术采用率、创新实践和改善的竞争之间的强相关性,定量的发现证实了这些定性的启示。
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来源期刊
International Journal of Hospitality Management
International Journal of Hospitality Management HOSPITALITY, LEISURE, SPORT & TOURISM-
CiteScore
21.20
自引率
9.40%
发文量
218
审稿时长
85 days
期刊介绍: The International Journal of Hospitality Management serves as a platform for discussing significant trends and advancements in various disciplines related to the hospitality industry. The publication covers a wide range of topics, including human resources management, consumer behavior and marketing, business forecasting and applied economics, operational management, strategic management, financial management, planning and design, information technology and e-commerce, training and development, technological developments, and national and international legislation. In addition to covering these topics, the journal features research papers, state-of-the-art reviews, and analyses of business practices within the hospitality industry. It aims to provide readers with valuable insights and knowledge in order to advance research and improve practices in the field. The journal is also indexed and abstracted in various databases, including the Journal of Travel Research, PIRA, Academic Journal Guide, Documentation Touristique, Leisure, Recreation and Tourism Abstracts, Lodging and Restaurant Index, Scopus, CIRET, and the Social Sciences Citation Index. This ensures that the journal's content is widely accessible and discoverable by researchers and practitioners in the hospitality field.
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