Online Presence of the Funeral Industry: The Example of the Quebec Federation of Funeral Cooperatives.

Omega Pub Date : 2024-12-01 Epub Date: 2022-06-29 DOI:10.1177/00302228221111936
Elisabeth Beaunoyer, Alexandre Guitton, Matthieu J Guitton
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Abstract

The digitalization of modern societies has offered new tools for funeral industries to reach the communities they serve, ranging from using technologies in funeral planning, in commemoration of the dead, or to support the bereaved. The COVID-19 pandemic only pushed this need for online presence of the funeral industries further. We explore the digitalization of funeral industries through the example of Quebec (Canada), where many funeral institutions are regrouped under a federation of funeral cooperatives. We analyze how this influences the delivery of funeral services and allows the development of common services answering various needs of the population (e.g., a funding program for youth funerals, an ecological memorialization program, online grief support). Finally, we discuss how the federation's online presence contributes to its mission, and more largely whether it changes the perception of the industry.

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殡葬业的在线存在:魁北克殡葬合作社联合会的实例。
现代社会的数字化为殡葬业提供了新的工具,使其能够接触到所服务的社区,包括在葬礼规划、悼念逝者或为遗属提供支持等方面使用技术。COVID-19 大流行进一步推动了殡葬业的在线需求。我们以加拿大魁北克省为例,探讨了殡葬业的数字化问题,该省的许多殡葬机构在殡葬合作社联合会的领导下重新组合。我们分析了这如何影响殡葬服务的提供,以及如何发展共同服务来满足人们的各种需求(例如,青年葬礼资助计划、生态纪念计划、在线悲伤支持)。最后,我们将讨论联合会的在线存在如何促进其使命的实现,更重要的是,它是否改变了人们对该行业的看法。
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