{"title":"Mobile-First Usability Guideline for Responsive E-Commerce Websites","authors":"B. Kumar","doi":"10.4018/ijwp.310060","DOIUrl":null,"url":null,"abstract":"Handheld devices such as smartphones, tablets, and PDAs are commonly used for online shopping. In order to satisfy web page requests on these devices, web developers are using a responsive web design approach, where websites dynamically adapt to different screen sizes and orientations. One of the challenges faced by web developers is to provide a usable experience across different devices. Motivated by this, a mobile-first usability guideline was established by extracting good usability practices from five popular responsive e-commerce websites. Validation of the usability guideline was conducted, and results indicate that it will have a positive impact on the overall user experience.","PeriodicalId":53604,"journal":{"name":"International Journal of Web Portals","volume":"1 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Web Portals","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4018/ijwp.310060","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"Computer Science","Score":null,"Total":0}
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Abstract
Handheld devices such as smartphones, tablets, and PDAs are commonly used for online shopping. In order to satisfy web page requests on these devices, web developers are using a responsive web design approach, where websites dynamically adapt to different screen sizes and orientations. One of the challenges faced by web developers is to provide a usable experience across different devices. Motivated by this, a mobile-first usability guideline was established by extracting good usability practices from five popular responsive e-commerce websites. Validation of the usability guideline was conducted, and results indicate that it will have a positive impact on the overall user experience.
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