Evolution of the public relations profession in Latin America: A brief review of the development of public relations in Latin American countries

IF 2.7 Q1 COMMUNICATION Public Relations Inquiry Pub Date : 2022-03-17 DOI:10.1177/2046147X221081175

Ana-María Suárez-Monsalve

引用次数: 2

Abstract

This paper reviews the historical background of public relations and its development in Latin America in order to understand the evolution and current state of this profession. The questions are how has the academic study of public relations evolved, and what is the current state of the modern public relations profession in Latin America? The following is an explanation of how the academic development of the public relations profession has taken place. For this purpose, a literature review is conducted and empirical data from the longitudinal study published every two years by the Latin American Communication Monitor (LCM) are analyzed. In this way, we identify historical turning points in public relations education Latin America, key issues for practitioners in the region according to LCM data.

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拉丁美洲公共关系专业的演变:简要回顾拉丁美洲国家公共关系的发展

本文回顾了公共关系的历史背景及其在拉丁美洲的发展，以了解这一职业的演变和现状。问题是公共关系的学术研究是如何发展的，拉丁美洲现代公共关系专业的现状是什么?以下是对公共关系专业的学术发展是如何发生的解释。为此，本文进行了文献综述，并分析了拉丁美洲通信监测(LCM)每两年发表一次的纵向研究的实证数据。通过这种方式，根据LCM的数据，我们确定了拉丁美洲公共关系教育的历史转折点，这是该地区从业者面临的关键问题。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Public Relations Inquiry COMMUNICATION-

CiteScore

4.10

自引率

11.10%

发文量

期刊介绍： Public Relations Inquiry is an international, peer-reviewed journal for conceptual, reflexive and critical discussion on public relations, supporting debates on new ways of thinking about public relations in social, cultural and political contexts, in order to improve understanding of its work and effects beyond the purely organisational realm. We interpret public relations in a broad sense, recognising the influence of public relations practices on the many forms of contemporary strategic, promotional communication initiated by organisations, institutions and individuals. The practice of public relations arises at points of societal and organisational change and transformation, affecting many aspects of political, economic, social and cultural life. Reflecting this, we aim to mobilize research that speaks to a scholars in diverse fields and welcome submissions from any area that speak to the purpose of the journal, including (but not only) public relations, organizational communication, media and journalism studies, cultural studies, anthropology, political communication, sociology, organizational studies, development communication, migration studies, visual communication, management and marketing, digital media and data studies. We actively seek contributions that can extend the range of perspectives used to understand public relations, its role in societal change and continuity, and its impact on cultural and political life. We particularly welcome multi-disciplinary debate about the communication practices that shape major human concerns, including: globalisation, politics, and public relations in international communication migration, refugees, displaced populations terrorism, public diplomacy public and corporate governance diversity and cultural impacts of PR the natural and built environments Communication, space and place The development and practices of major industries such as health, food, sport, tourism, technology.