Reading Habits, Library Perceptions and Library Usage of the South Asian Population in British Columbia, Canada

Abstract

ABSTRACT This study is the first to explore a wide gap in our understanding of the information needs, library perceptions, reading habits, library usage and barriers that prevent a growing population of South Asian users in British Columbia, Canada from visiting libraries. The results highlight the age groups of South Asian users that visit libraries frequently, reasons why respondents are more likely to visit libraries in the future, and the barriers faced by them. The outcomes of the study can help libraries to strategically discern barriers, implement and strengthen outreach programs to attract users, and recruit diverse multilingual staff.