{"title":"That’s Good News ☹","authors":"Elisabeth Beyersmann, Signy Wegener, Nenagh Kemp","doi":"10.1027/1864-1105/a000342","DOIUrl":null,"url":null,"abstract":"Abstract. The use of emojis in digital communication has become increasingly popular, but how emojis are processed and integrated in reading processes remains underexplored. This study used eye-tracking to monitor university students’ ( n = 47) eye movements while reading single-line text messages with a face emoji embedded medially. Messages contained a semantically congruent emoji (e.g., That’s good news 😊 tell me more), a semantically incongruent emoji (e.g., That’s good news ☹ tell me more), or a dash (e.g., That’s good news – tell me more). Results revealed that emoji congruency did not influence early fixation measures (first fixation duration and gaze duration), nor the probability of regressions. However, there was a significant congruency effect in total reading time and trial dwell time, showing that incongruence incurred a processing cost. The present results extend previously reported semantic congruency effects in sentence reading to the processing of emojis. This result suggests that the semantic content conveyed by face emojis is integrated with sentence context late in processing. We further found that the use of congruent emojis improved the relationship between sender and receiver: Ratings collected separately suggested that message senders were liked better if they included congruent than incongruent emojis. Overall, emojis attracted attention: Participants were twice as likely to fixate on emojis than on dashes, and to fixate on emojis for longer.","PeriodicalId":46730,"journal":{"name":"Journal of Media Psychology-Theories Methods and Applications","volume":null,"pages":null},"PeriodicalIF":1.7000,"publicationDate":"2022-04-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"3","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Media Psychology-Theories Methods and Applications","FirstCategoryId":"102","ListUrlMain":"https://doi.org/10.1027/1864-1105/a000342","RegionNum":4,"RegionCategory":"心理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"COMMUNICATION","Score":null,"Total":0}
引用次数: 3
Abstract
Abstract. The use of emojis in digital communication has become increasingly popular, but how emojis are processed and integrated in reading processes remains underexplored. This study used eye-tracking to monitor university students’ ( n = 47) eye movements while reading single-line text messages with a face emoji embedded medially. Messages contained a semantically congruent emoji (e.g., That’s good news 😊 tell me more), a semantically incongruent emoji (e.g., That’s good news ☹ tell me more), or a dash (e.g., That’s good news – tell me more). Results revealed that emoji congruency did not influence early fixation measures (first fixation duration and gaze duration), nor the probability of regressions. However, there was a significant congruency effect in total reading time and trial dwell time, showing that incongruence incurred a processing cost. The present results extend previously reported semantic congruency effects in sentence reading to the processing of emojis. This result suggests that the semantic content conveyed by face emojis is integrated with sentence context late in processing. We further found that the use of congruent emojis improved the relationship between sender and receiver: Ratings collected separately suggested that message senders were liked better if they included congruent than incongruent emojis. Overall, emojis attracted attention: Participants were twice as likely to fixate on emojis than on dashes, and to fixate on emojis for longer.
期刊介绍：
Journal of Media Psychology (JMP) is committed to publishing original, high-quality papers which cover the broad range of media psychological research. This peer-reviewed journal focuses on how human beings select, use, and experience various media as well as how media (use) can affect their cognitions, emotions, and behaviors. Submissions must substantially advance the current state-of the art on a theoretical and/or an empirical level. To name just a few typical fields and domains of inquiry, the Journal of Media Psychology considers manuscripts dealing with research on entertainment, computer-mediated communication (including social media), human-computer interaction, e-learning, computer and video games, virtual environments, or advertising. The journal is also open to research from neighboring disciplines as far as this work ties in with psychological concepts of the uses and effects of the media. Submissions of comparative work, e.g., crossmedia, cross-gender, or cross-cultural, are encouraged. Moreover, submissions including alternative analysis procedures such as the Bayesian approach are welcome. Starting in 2015, the pre-registration of research plans will also be possible. To ensure short turn-around cycles for manuscript review and fast publication, the Journal of Media Psychology relies heavily upon electronic communication and information exchange, starting from electronic submission and continuing throughout the entire review and production process.
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