{"title":"Tourism sector in New Zealand – demand-side measures are necessary","authors":"M. Grančay","doi":"10.1080/00779954.2020.1844787","DOIUrl":null,"url":null,"abstract":"The paper argues that to support its tourism industry New Zealand must move beyond the current supply-side measures and take action to stimulate demand. In the absence of international guests, tourism recovery has to focus on domestic travel. We suggest a system of holiday vouchers is introduced – a concept which has been adopted by numerous countries in Europe already.","PeriodicalId":38921,"journal":{"name":"New Zealand Economic Papers","volume":"56 1","pages":"114 - 117"},"PeriodicalIF":0.8000,"publicationDate":"2020-11-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/00779954.2020.1844787","citationCount":"2","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"New Zealand Economic Papers","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/00779954.2020.1844787","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"ECONOMICS","Score":null,"Total":0}
引用次数: 2
Abstract
The paper argues that to support its tourism industry New Zealand must move beyond the current supply-side measures and take action to stimulate demand. In the absence of international guests, tourism recovery has to focus on domestic travel. We suggest a system of holiday vouchers is introduced – a concept which has been adopted by numerous countries in Europe already.