The impact of the electronic market on the development of businesses in Kosovo

Abstract

This paper will chronologically link the start of doing business in the Republic of Kosovo and not only, with the current developments in this important sector of society and business barriers, as well as the various challenges presented to the market, how much is replacing the application of doing business through the use of information technology. The question is whether Kosovo has human, infrastructural capacities for the development of the electronic market, as a modern form of doing business, and how much serious effort and at the same time important contributions it makes to public and private engagement, to create an incentive environment and incentives for sustainable and competitive business in the Republic of Kosovo, always alluding to the electronic market as an opportunity for the future of doing business. The main purpose of this paper is to identify the opportunities that businesses have to influence economic development in the Republic of Kosovo, through their ability to generate new jobs, increase exports, and contribute to improving the living standards of the citizens of the Republic of Kosovo, using the electronic market as a contemporary and competitive form in business development. In order to realize such an environment, of course, we must consider two main issues, one to recognize and identify the problems that business has and another issue, how much human and material capacity Kosovo has, to provide a favorable environment of doing business through the electronic marketplace.