Straight to the people

IF 0.8 0 LANGUAGE & LINGUISTICS Language and Dialogue Pub Date : 2020-09-04 DOI:10.1075/ld.00064.kay

Orly Kayam

引用次数: 1

Abstract

Abstract Research has shown that Donald Trump’s rhetorical style on Twitter differs significantly during the time he was a citizen, a presidential candidate and a president (Ott and Dickinson 2019). The aim of the current study is to characterize his rhetorical style on Twitter during the 2016 presidential race, in light of its potential to influence future campaigns in the U.S. and outside, and its implications on political and public discourse. The study presents a comprehensive analysis of Trump’s Twitter habits, using statistical analyses and a content analysis of all tweets posted on Trump’s Twitter account from the date he announced his presidential candidacy until he won the election. Analysing the results using framing theory reveals Trump’s main campaigning strategies on Twitter:(a) negative campaigning against his rivals and the establishment; (b) bypassing the traditional media; and (c) self-promotion. Trump used his Twitter far less frequently to express his vision or future plans.

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摘要研究表明，唐纳德·特朗普在担任公民、总统候选人和总统期间，在推特上的修辞风格有很大不同（Ott和Dickinson，2019）。本研究的目的是描述他在2016年总统竞选期间在推特上的修辞风格，因为它有可能影响美国和国外未来的竞选活动，并对政治和公共话语产生影响。这项研究对特朗普的推特习惯进行了全面分析，使用了统计分析和内容分析，对特朗普推特账户上从宣布竞选总统到赢得大选的所有推文进行了分析。使用框架理论分析结果揭示了特朗普在推特上的主要竞选策略：（a）针对竞争对手和建制派的负面竞选；（b）绕过传统媒体；以及（c）自我推销。特朗普在推特上表达自己的愿景或未来计划的频率要低得多。

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来源期刊

Language and Dialogue LANGUAGE & LINGUISTICS-

CiteScore

1.00

自引率

0.00%

发文量

期刊介绍： In our post-Cartesian times human abilities are regarded as integrated and interacting abilities. Speaking, thinking, perceiving, having emotions need to be studied in interaction. Integration and interaction take place in dialogue. Scholars are called upon to go beyond reductive methods of abstraction and division and to take up the challenge of coming to terms with the complex whole. The conclusions drawn from reasoning about human behaviour in the humanities and social sciences have finally been proven by experiments in the natural sciences, especially neurology and sociobiology. What happens in the black box, can now, at least in part, be made visible. The journal intends to be an explicitly interdisciplinary journal reaching out to any discipline dealing with human abilities on the basis of consilience or the unity of knowledge. It is the challenge of post-Cartesian science to tackle the issue of how body, mind and language are interconnected and dialogically put to action. The journal invites papers which deal with ‘language and dialogue’ as an integrated whole in different languages and cultures and in different areas: everyday, institutional and literary, in theory and in practice, in business, in court, in the media, in politics and academia. In particular the humanities and social sciences are addressed: linguistics, literary studies, pragmatics, dialogue analysis, communication and cultural studies, applied linguistics, business studies, media studies, studies of language and the law, philosophy, psychology, cognitive sciences, sociology, anthropology and others. The journal Language and Dialogue is a peer reviewed journal and associated with the book series Dialogue Studies, edited by Edda Weigand.

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