{"title":"Marchandisation des marques médias et médiatisation des marques marchandes - l’exemple de Brut","authors":"J. Fere","doi":"10.3917/comma.182.0027","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":38065,"journal":{"name":"Communication and Management","volume":" ","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2022-02-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Communication and Management","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.3917/comma.182.0027","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}