Design of a User Comment Management System Based on Text Mining

IF 3.6 3区 管理学 Q2 COMPUTER SCIENCE, INFORMATION SYSTEMS Journal of Organizational and End User Computing Pub Date : 2023-07-21 DOI:10.4018/joeuc.326611
Abuduaini Abudureheman
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Abstract

Presently, text mining in e-commerce reviews predominantly focus on singular sentiment analysis, yet constraints persist in sentiment score computation, semantic inclination discernment, and lexicon construction. To address these limitations, this study establishes an e-commerce user comment management system based on text mining. It performs part-of-speech tagging and dependency grammar analysis on the historical corpus of e-commerce, unveiling collocations that potentially convey users' emotive predispositions. Subsequently, a dependency grammar rule table is formulated for the extraction of emotional words. The enhanced BiGRU model is employed for bidirectional extraction of textual features, which are subsequently fused with the TextCNN model. Test results evince that the system effectively accomplishes the desired objectives, with positive comments attaining accuracy and recall rates of 93.49% and 96.98%, respectively, thereby mitigating the drawbacks associated with laborious operations and inadequate precision inherent in extant e-commerce comment analysis systems.
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基于文本挖掘的用户评论管理系统的设计
目前,电子商务评论中的文本挖掘主要集中在单数情感分析上,但情感得分计算、语义倾向辨别和词汇构建等方面仍然存在限制。为了解决这些局限性,本研究建立了一个基于文本挖掘的电子商务用户评论管理系统。它对电子商务的历史语料库进行词性标注和依赖语法分析,揭示可能传达用户情感倾向的搭配。随后,为情感词的提取制定了依赖语法规则表。增强的BiGRU模型用于文本特征的双向提取,随后将其与TextCNN模型融合。测试结果表明,该系统有效地实现了预期目标,正面评论的准确率和召回率分别为93.49%和96.98%,从而缓解了现有电子商务评论分析系统中操作繁琐和精度不足的缺点。
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来源期刊
Journal of Organizational and End User Computing
Journal of Organizational and End User Computing COMPUTER SCIENCE, INFORMATION SYSTEMS-
CiteScore
6.00
自引率
9.20%
发文量
77
期刊介绍: The Journal of Organizational and End User Computing (JOEUC) provides a forum to information technology educators, researchers, and practitioners to advance the practice and understanding of organizational and end user computing. The journal features a major emphasis on how to increase organizational and end user productivity and performance, and how to achieve organizational strategic and competitive advantage. JOEUC publishes full-length research manuscripts, insightful research and practice notes, and case studies from all areas of organizational and end user computing that are selected after a rigorous blind review by experts in the field.
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