The Image of Germany in Social Media: Political and Social Aspects of Public Service Media in Poland

Agnieszka Węglińska
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Abstract

The goal is this paper is to analyze the image of Germany and Germans in social media platforms of Polish Television (Telewizja Polska — TVP). Through a web content analysis the study aims at presenting main societal and political aspects in the daily functioning of public service media. The outcome is therefore presented in a broad social and historical context, including relations between Germany and Poland. The main factors shaping bilateral relations such as stereotypes, trans-border cooperation and the presence of the German minority in Poland are presented. The empirical part of the paper comprises content and discourse analysis of TVP’ s social media related to the image of Germans and Germany over a period of three months in 2018.
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社交媒体中的德国形象:波兰公共服务媒体的政治与社会层面
本文的目的是分析德国和德国人在波兰电视台(Telewizja Polska - TVP)社交媒体平台上的形象。通过网络内容分析,本研究旨在呈现公共服务媒体日常运作中的主要社会和政治方面。因此,结果是在广泛的社会和历史背景下呈现的,包括德国和波兰之间的关系。介绍了影响双边关系的主要因素,如陈规定型观念、跨界合作和波兰境内德国少数民族的存在。本文的实证部分包括2018年三个月期间TVP与德国人和德国形象相关的社交媒体的内容和话语分析。
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来源期刊
CiteScore
0.90
自引率
0.00%
发文量
18
期刊介绍: Central European Journal of Communication provides an international forum for empirical, critical and interpretative, quantitative and qualitative research examining the role of communication in Central Europe and beyond. The journal welcomes high quality research and analysis from diverse theoretical and methodological approaches, as well as reviews of publications and publishes notes on a wide range of literature on media and communication studies. Submission of original articles is open to all researchers interested in communication and media.
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