Guiding in a nature destination

IF 3.1 4区 管理学 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Scandinavian Journal of Hospitality and Tourism Pub Date : 2022-03-15 DOI:10.1080/15022250.2022.2029761
Anna Vilborg Einarsdóttir, G. Helgadottir
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引用次数: 1

Abstract

ABSTRACT As nature attracts most travellers to Iceland, nature conservation is central in sustainable tourism development in the destination. A competent guide can turn a tour into an enjoyable, engaging and educational nature experience, whereas a less competent guide may simply execute the logistics of taking tourists from one point of interest to another. This is a mixed-method study where data were collected through participant observation, semi-structured interviews and desk research. Our findings were that nature conservation was not a theme the guiding, informing and managing of tour groups observed. Nature conservation was not a topic present in the information tour companies supply the guides with, and it was not a prominent theme in the curricula of guide education. Guiding on nature phenomena consisted mainly of information about geology and geoformations. Guiding was mostly verbal, without much attention to experience design. Our conclusions are that more emphasis should be placed on facilitating experience and that an important opportunity for promoting tourism sustainability is missed as nature conservation is neglected. The implication is that these topics should be emphasized more in professional guide education, in the professional community of guides and by tour operators.
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在自然目的地做向导
摘要由于自然吸引了大多数游客前往冰岛,自然保护是冰岛旅游业可持续发展的核心。一个称职的导游可以将一次旅行变成一次愉快、引人入胜和富有教育意义的自然体验,而一个不太称职的导游可能只是简单地执行将游客从一个兴趣点带到另一个兴趣的物流。这是一项混合方法研究,通过参与者观察、半结构化访谈和案头研究收集数据。我们的发现是,自然保护并不是旅游团所观察到的指导、告知和管理的主题。自然保护并不是旅游公司为导游提供的信息中的一个主题,也不是导游教育课程中的突出主题。关于自然现象的指导主要包括有关地质和地质构造的信息。指导大多是口头的,没有太多注意体验设计。我们的结论是,应该更加重视促进体验,因为忽视了自然保护,错过了促进旅游业可持续性的重要机会。这意味着,在专业导游教育、导游专业团体和旅行社中,这些主题应该得到更多的重视。
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来源期刊
CiteScore
7.90
自引率
8.30%
发文量
14
期刊介绍: Scandinavian Journal of Hospitality and Tourism is the leading Nordic journal for hospitality and tourism research. SJHT aims at initiating and stimulating high-impact and innovative research relevant for academics and practitioners within the hospitality and tourism industries. The journal takes an interdisciplinary approach including, but not limited to geography, psychology, sociology, history, anthropology, and economics. SJHT encourages research based on a variety of methods, including both qualitative and quantitative approaches. The journal covers all types of articles relevant to the Nordic region, as well as the North Atlantic, North Sea and Baltic regions. We also welcome reviews and conceptual articles with a broader geographical scope that clearly enhance the theoretical development of the hospitality and tourism field. In addition to research articles, we welcome research notes and book reviews. Published articles are the result of anonymous reviews by at least two referees chosen by the editors for their specialist knowledge.
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