ChatGPT, LaMDA, and the Hype Around Communicative AI: The Automation of Communication as a Field of Research in Media and Communication Studies

Q1 Social Sciences HumanMachine Communication Journal Pub Date : 2023-07-01 DOI:10.30658/hmc.6.4
A. Hepp, W. Loosen, Stephan Dreyer, Juliane Jarke, Sigrid Kannengießer, Christian Katzenbach, R. Malaka, M. Pfadenhauer, C. Puschmann, Wolfgang Schulz
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Abstract

The aim of this article is to more precisely define the field of research on the automation of communication, which is still only vaguely discernible. The central thesis argues that to be able to fully grasp the transformation of the media environment associated with the automation of communication, our view must be broadened from a preoccupation with direct interactions between humans and machines to societal communication. This more widely targeted question asks how the dynamics of societal communication change when communicative artificial intelligence—in short: communicative AI—is integrated into aspects of societal communication. To this end, we recommend an approach that follows the tradition of figurational sociology.
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ChatGPT、LaMDA和围绕通信AI的炒作:作为媒体和通信研究领域的通信自动化
本文的目的是更准确地定义通信自动化的研究领域,这一领域仍然模糊不清。中心论文认为,为了能够充分把握与通信自动化相关的媒体环境的转变,我们的观点必须从关注人与机器之间的直接互动扩展到社会通信。这个更有针对性的问题询问,当交流人工智能(简而言之:交流人工智能)融入社会交流的各个方面时,社会交流的动态是如何变化的。为此,我们推荐一种遵循形象社会学传统的方法。
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来源期刊
CiteScore
10.00
自引率
0.00%
发文量
10
审稿时长
8 weeks
期刊最新文献
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