Flirting with the Israeli Prime Minister, humorously

Q2 Social Sciences European Journal of Humour Research Pub Date : 2023-06-30 DOI:10.7592/ejhr.2023.11.2.789
Galia Hirsch, Pnina Shukrun-Nagar
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引用次数: 0

Abstract

This article examines a specific type of supportive, make-believe, playful humour called here flirting humour, which serves to create a positioning of symmetry and intimacy, while posing a mitigated threat to the face of the addresser and addressee. We focus on two sub-categories of this humour prevalent in online readers’ comments to Facebook posts published by the Israeli prime minister Benjamin Netanyahu during the March 2020 electoral campaign: (1) humorous confessions of lust and love by women, even marriage proposals; (2) humorous gestures of camaraderie, mostly by men, including informal social invitations and friendly requests for favours – all directed to Netanyahu. We suggest that this humour reflects characteristics identified with the Israeli Sabra individuals (e.g., directness, openness, easy-goingness, mischievousness) and the Israeli society (camaraderie, informality). Furthermore, we argue that flirting humour, which is particularly dominant among Netanyahu’s supporters, is associated with his dual self-positioning: while the symmetrical and intimate scenarios his supporters humorously create reflect Netanyahu’s positioning as “one of the guys”, the humorous framing reflects awareness of his hierarchical superiority, and acceptance of his self-positioning as a great leader. Thus, flirting humour contributes both to the solidification of Netanyahu’s supporters, and the reinforcing of his position among them.
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幽默地和以色列总理调情
这篇文章探讨了一种特定类型的支持性、假装的、好玩的幽默,在这里被称为调情幽默,它有助于创造对称和亲密的定位,同时减轻对发件人和收件人的威胁。我们关注了这种幽默的两个子类别,这两个子类别普遍存在于网络读者对以色列总理本雅明·内塔尼亚胡在2020年3月竞选期间发布的脸书帖子的评论中:(1)女性对欲望和爱情的幽默忏悔,甚至求婚;(2) 幽默的同志情谊手势,主要是男性的,包括非正式的社交邀请和友好的人情请求——所有这些都是针对内塔尼亚胡的。我们认为,这种幽默反映了以色列萨布拉人的特点(例如,直率、开放、随和、顽皮)和以色列社会的特点(友情、不拘小节)。此外,我们认为,在内塔尼亚胡的支持者中特别占主导地位的调情幽默与他的双重自我定位有关:虽然他的支持者幽默地创造的对称和亲密的场景反映了内塔尼亚胡作为“其中一个家伙”的定位,但幽默的框架反映了他对等级优越性的认识,以及接受他作为伟大领袖的自我定位。因此,调情幽默既有助于巩固内塔尼亚胡的支持者,也有助于加强他在支持者中的地位。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
European Journal of Humour Research
European Journal of Humour Research Social Sciences-Cultural Studies
CiteScore
1.10
自引率
0.00%
发文量
34
审稿时长
6 weeks
期刊介绍: The European Journal of Humour Research (EJHR) is a peer-reviewed quarterly journal with an international multidisciplinary editorial board. Although geographically-oriented towards the ˋold continentˊ, the European perspective aims at an international readership and contributors. EJHR covers the full range of work being done on all aspects of humour phenomenon. EJHR is designed to respond to the important changes that have affected the study of humour but particular predominance is given to the past events and current developments in Europe.
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