The ambivalent influence of a business developer's social ties in a multinational company

F. Simon, A. Tellier
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Abstract

The aim of this article is to determine how business developers overcome the challenge of developing new opportunities in multinationals by using their personal networks. Our study addresses a new activity development project that began in 2005 at the French R&D centre of NXP, one of the leading producers of semiconductors. In 2011, this project was established in a new company. By using primary and secondary data, we describe the resources a business developer managed to access through his personal and professional network between 2006 and 2014 and the obstacles that hampered his efforts. We demonstrate that the business developer's personal network was useful in acquiring new ideas and getting people involved in the project. However, the MNC may have prevented the business developer from developing a network adequate to secure financing for the project.
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跨国公司中商业开发人员社会关系的矛盾影响
本文的目的是确定商业开发人员如何通过使用他们的个人网络来克服在跨国公司开发新机会的挑战。我们的研究涉及一个新的活动开发项目,该项目于2005年在领先的半导体生产商之一恩智浦的法国研发中心开始。2011年,该项目在一家新公司成立。通过使用主要和次要数据,我们描述了业务开发人员在2006年至2014年间通过其个人和专业网络访问的资源,以及阻碍其努力的障碍。我们证明了业务开发人员的个人网络在获取新想法和让人们参与项目方面是有用的。然而,跨国公司可能阻止了业务开发商开发足以确保项目融资的网络。
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来源期刊
International Journal of Entrepreneurship and Innovation Management
International Journal of Entrepreneurship and Innovation Management Economics, Econometrics and Finance-Economics and Econometrics
CiteScore
1.60
自引率
0.00%
发文量
21
期刊介绍: IJEIM provides a refereed and authoritative source of information and international forum in the field of entrepreneurship and innovation management and related topics. It offers an interface between entrepreneurship and innovation, as well as business corporate strategy and government economic policy. The journal is supported by the International Society for Professional Innovation Management (ISPIM). Topics covered include Corporate innovation restructuring Managing/leading fast-paced high-tech start-ups Intrapreneurship/corporate venturing International aspects of entrepreneurship Entrepreneurship in economic development New business incubators, networks, technology parks, etc Government policies Venture capital, government funds/grants Technological/organisational innovation Strategic cooperation among SMEs Case studies, lessons learnt Strategy development/implementation where high-tech/market risk Innovation, technopreneurship, licensing/franchising Marketing of innovations/by entrepreneurs Cross-cultural management.
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