A Behavioral Learning Theory Public Health Promotion and Education Campaign Plan for COVID-19

Lisa Marie Portugal
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Abstract

The article includes a COVID-19 public health promotion and education campaign plan to prompt change by applying major behavioral change principles and procedures. Best practices research to motivate, support, and sustain health behavior change includes the application of Behavioral Learning Theory when educating the public regarding COVID-19 health challenges. Topics evaluated include: (1) Behavioral Learning Theory, (2) 6-month timeline for accomplishing three COVID-19 public health communication objectives, and (3) SWOT analysis.
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基于行为学习理论的新冠肺炎公共健康促进教育活动方案
文章中还包括了运用主要的行为改变原则和程序,推动改变的新冠肺炎国民健康宣传教育计划。激励、支持和维持健康行为改变的最佳实践研究包括在教育公众了解COVID-19健康挑战时应用行为学习理论。评估的主题包括:(1)行为学习理论,(2)完成三项COVID-19公共卫生传播目标的6个月时间表,以及(3)SWOT分析。
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