Veganomics: Current Status and Challenges

Abstract

Products introduced as vegan are recognized by consumers as ethical consumption that protects animals and the environment, so they are becoming a trend in recent marketing strategies. However, consumers are confused by the claim that veganism consumption is not environmentally friendly, contrary to consumers' perception of animal protection and environmental protection. Vegan leather, which appeared as an alternative to natural leather, emits harmful substances during the manufacturing and disposal process, is less durable than natural leather, and has a shorter lifespan, resulting in a problem of fast fashion. Substitute meat is emerging as a food of the future due to environmental problems caused by raising livestock. However, considerable carbon is generated during the production of substitute meat, and there is a problem in verifying the safety of fiber materials such as various additives used during the production process. In the case of vegan cosmetics, they use only eco-friendly ingredients derived from nature instead of animal ingredients and do not test on animals, so the impact on the environment is minimal. Overall, bigonomics products generate relatively less environmental pollutants and cause less environmental pollution, but there are still limitations to be overcome. It is thought that the limitations of bigonomics can be overcome through social collective practice such as education and investment in parallel with individual practice in daily life. Furthermore, I think that if there is a correct understanding of vegannomics and communication about its value, the vegan industry will be able to take its place as a major industry in society. In this review, the current status of bigonomics in the food, cosmetics, and fashion industries, which are being developed by consumers' ethical consumption, is reviewed and prospects are presented. This review will help set the direction in each industry pursuing vigenomics.