Controlling Language and Irony: Reducing Threat and Increasing Positive Message Evaluations

IF 2.5 3区 心理学 Q2 PSYCHOLOGY, SOCIAL Basic and Applied Social Psychology Pub Date : 2020-07-11 DOI:10.1080/01973533.2020.1789464
Tom Staunton, Eusebio M Alvaro, B. Rosenberg, W. Crano
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引用次数: 4

Abstract

Abstract High-controlling (HC) language is explicit, clear, and efficient; however, it can be perceived as threatening, thus risking rejection. The benefits and drawbacks of using HC language presents a dilemma for message designers. Psychological reactance researchers have begun to examine strategies designed to utilize the virtues of HC language while mitigating the vices. We conducted three experiments to examine the effectiveness of irony as another strategy to achieve such ends. Although the results provide evidence that irony combined with HC language is effective at reducing threat and increasing favorable message evaluations and intentions compared to a HC Literal message, questions still remain if such an approach is any better than using messages with low-controlling (LC) language.
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控制语言和讽刺:减少威胁,增加正面信息评价
抽象高级控制语言是一种明确、清晰、高效的语言;然而,它可能被视为具有威胁性,从而有被拒绝的风险。使用HC语言的优点和缺点给消息设计者带来了一个难题。心理抗拒研究人员已经开始研究旨在利用HC语言优点同时减轻缺点的策略。我们进行了三个实验来检验讽刺作为实现这些目的的另一种策略的有效性。尽管研究结果证明,与HC文字信息相比,将反讽与HC语言相结合可以有效地减少威胁,增加有利的信息评估和意图,但这种方法是否比使用低控制(LC)语言的信息更好,仍然存在疑问。
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来源期刊
CiteScore
4.50
自引率
12.50%
发文量
7
期刊介绍: Basic and Applied Social Psychology (BASP) emphasizes the publication of outstanding research articles, but also considers literature reviews, criticism, and methodological or theoretical statements spanning the entire range of social psychological issues. The journal will publish basic work in areas of social psychology that can be applied to societal problems, as well as direct application of social psychology to such problems. The journal provides a venue for a broad range of specialty areas, including research on legal and political issues, environmental influences on behavior, organizations, aging, medical and health-related outcomes, sexuality, education and learning, the effects of mass media, gender issues, and population problems.
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