An analytical study on the resident's satisfaction of rural rejuvenation plan in Taiwan: grey relational analysis of grey system theory

Chih-Cheng Huang, Ming-Yuan Hsieh
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引用次数: 2

Abstract

This research employed the grey relational analysis of the grey theory to comprehensively analyse the community resident's satisfaction of the rural rejuvenation plans by the measurements of the large-scale surveyed questionnaires collected from the random community residents of the entire rural villages in Taiwan. After a series of measured results, there are four contributive findings: (1) the interviewed community residents feel more satisfaction in identification, partnership and commitment between the representative organisation of rural village and community residents in execution of rural rejuvenation plans; (2) they think that rural rejuvenation plans can activate the production activities and improve the innovation of production activities of rural village; (3) they deem that rural rejuvenation plans can improve the cultural conservation and facilities of rural village through the construction of the public hardware construction of cultural conservation and facilities of rural village and (4) they consider that rural rejuvenation plans can really strengthen the ecological protection of rural village because the complete modes of life and relation to their environment can be checked through the execution of these plans.
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台湾乡村振兴计画居民满意度之分析研究:灰色系统理论之灰色关联分析
本研究采用灰色理论中的灰色关联分析法,通过随机抽取台湾整个乡村的社区居民进行大规模问卷调查,综合分析社区居民对乡村振兴规划的满意度。经过一系列的测量结果,有四个有益的发现:(1)受访社区居民对乡村代表组织与社区居民在乡村振兴计划执行中的认同、伙伴关系和承诺有更高的满意度;(2)认为乡村振兴计划能够激活乡村生产活动,提高乡村生产活动的创新性;(3)他们认为乡村振兴计划可以通过乡村文化保护和设施的公共硬件建设来改善乡村的文化保护和设施。(4)他们认为乡村振兴计划可以真正加强乡村的生态保护,因为通过这些计划的执行可以检查完整的生活方式及其与环境的关系。
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来源期刊
International Journal of Electronic Customer Relationship Management
International Journal of Electronic Customer Relationship Management Business, Management and Accounting-Business, Management and Accounting (all)
CiteScore
1.30
自引率
0.00%
发文量
3
期刊介绍: The aim of IJECRM is to provide an international forum and refereed reference in the field of electronic customer relationship management (ECRM). It also addresses the interaction, collaboration, partnership and cooperation between small and medium sized enterprises (SMEs) and larger enterprises in a customer relationship. More innovative analysis and better understanding of the complexity involved in a customer relationship are essential in today''s global businesses. Therefore, manuscripts offering theoretical, conceptual, and practical contributions for ECRM are encouraged. Topics covered include: -Electronic customer relationship management (ECRM) -CRM strategy, marketing, technology and software -Custom marketing and sales management -Customer lifetime value, loyalty, satisfaction, behaviour, databases -Issues for implementing CRM systems/solutions for CRM problems -Tools for capturing customer information, managing/sharing customer data -Partner relationship management, strategic alliances/ partnerships -Business to business market (B2B), business to consumer market (B2C) -Enterprise resource planning (ERP) -Supply chain dynamics and uncertainty, supplier relationship management (SRM) -E-commerce customer relationships on the internet -Supply chain management, channel management, demand chain management -Manufacturing, logistics and information technology/systems -Supplier and distribution networks, international issues -Performance measurement/indicators, research, modelling
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