What are the perceived experiences of health fitness trackers for the elderly A qualitative post-adoption study

Q3 Business, Management and Accounting International Journal of Technology Marketing Pub Date : 2020-01-01 DOI:10.1504/ijtmkt.2020.10031504

M. Dehghani, K. Tsui, I. Zwetsloot, Reza Rawassizadeh

引用次数: 6

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老年人健康追踪器的感知体验是什么?采用后的定性研究

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来源期刊

International Journal of Technology Marketing Business, Management and Accounting-Marketing

CiteScore

1.70

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0.00%

发文量

期刊介绍： IJTMkt proposes and fosters discussion on the advancement of marketing practice and theory, with emphasis on technology and technology intensive products. This perspective acknowledges the complexity and importance of linking technology and marketing issues, as well as the necessity of innovatively marketing technology and technology intensive products.

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