Navigating the Labyrith of De-sign

IF 0.5 4区 社会学 0 HUMANITIES, MULTIDISCIPLINARY AMERICAN JOURNAL OF SEMIOTICS Pub Date : 2023-01-01 DOI:10.5840/ajs2023391/41
Farouk Y. Seif
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Abstract

Navigating the multicursal pattern of labyrinths is at the core of De-sign (the fusion of design and signs). Due to the ephemerality of de-sign situations and the infinite possibility of outcomes, the navigational trajectory, while intentional, is ambiguous and labyrinthine. Intentionality entices us to engage in the process of creating that which-is-yet-to-become—not deliberately looking for those that are already existent as ontic things but engaging in a process that allows qualities to emerge unexpectedly. Considering the immateriality of intentionality and its indeterminate outcomes, the process of navigating through the labyrinth of De-sign should not be perceived as a set of predetermined activities aiming at an expected result or thing. Navigating through unknown territories for the purpose of seeking qualitatively desired outcomes is the effective, nonlinear, reiterative de-sign process, which is constantly adjusted pragmatically by feedback and feedforward loops in order for the emergent outcome to become compatible with intentionality.
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探索设计的迷宫
在迷宫的多通道模式中导航是design -sign(设计与符号的融合)的核心。由于设计情境的短暂性和结果的无限可能性,导航轨迹虽然是有意的,但却是模糊而复杂的。意向性诱使我们参与到创造“尚未成为”的过程中去——不是刻意去寻找那些已经作为实体存在的东西,而是参与到一个允许品质出乎意料地出现的过程中。考虑到意向性的非物质性及其不确定的结果,在设计迷宫中导航的过程不应该被视为一组针对预期结果或事物的预定活动。在未知领域中导航以寻求质量期望的结果是有效的、非线性的、重复的设计过程,它通过反馈和前馈循环不断地进行实际调整,以使紧急结果与意向性相一致。
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来源期刊
AMERICAN JOURNAL OF SEMIOTICS
AMERICAN JOURNAL OF SEMIOTICS HUMANITIES, MULTIDISCIPLINARY-
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