The Impact of Strategic Management on Services Quality: A Case Study of Social Fund for Development in Sana’a, Yemen

Abstract

The study aimed to identify the impact of strategic management on thequality of services, the level of practicing it and the quality of services at theSocial Fund for Development in Sana’a, Yemen. The descriptive analyticalmethod was adopted and a questionnaire was administered to collect datafrom (146) participants who were selected by the complete census method.The participants covered all employees in job levels (Unit Head, Unit Vice-Head, Officer, & Assistant). To analyze the data, the statistical package forsocial sciences (SPSS) was used. The findings revealed statistically significantpositive impact of strategic management on the quality of services. Thefindings also showed that the level of practicing strategic management at theSocial Fund for Development was high, and the level of quality of serviceswas high as well. The study concluded with an emphasis on paying moreattention to strategic management at the Social Fund for Development, asthis would have positive impact on the quality of services.