{"title":"Brand Architecture, Customer Loyalty and Performance of Water Bottling Firms in Nairobi City County, Kenya","authors":"","doi":"10.53819/81018102t2096","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":41741,"journal":{"name":"International Journal of Marketing Communication and New Media","volume":"51 2","pages":""},"PeriodicalIF":0.4000,"publicationDate":"2022-10-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Marketing Communication and New Media","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.53819/81018102t2096","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"COMMUNICATION","Score":null,"Total":0}