The Use of Social Media by Emergency Stakeholder Groups: Lessons Learned from Areas Affected by Hurricanes Isaac and Sandy

IF 0.7 4区 管理学 Q4 PUBLIC ADMINISTRATION Journal of Homeland Security and Emergency Management Pub Date : 2023-05-01 DOI:10.1515/jhsem-2021-0031
R. Kirby, M. Reams, N. Lam
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引用次数: 1

Abstract

Abstract We present findings from our 2018 survey of organizations involved in emergency management in areas affected by Hurricanes Sandy and Isaac to gain insight into their social media use throughout the four phases of emergencies – preparedness, response, recovery, and mitigation planning. While 90% of the 269 respondents report using social media in their communications with the public, government offices are more active throughout the four phases compared to the other groups. First responders use social media most during the response and preparedness phases, while news media and NGOs are more active during the recovery phase. This suggests that groups that perform emergency-response functions and NGOs play complementary roles in emergency communications. Further, respondents representing government offices and first responders use social media primarily to disseminate information, while news media groups and NGOs expressed more confidence in social media as a mechanism for bi-directional communications. While Facebook is most commonly used to respond to the public, the NGOs and news media groups also use newer, image-based options like Instagram. All groups reported less social media use during the quiet time (mitigation planning phase) between emergencies, suggesting opportunities for these organizations to increase communications with the public before emergencies arise.
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紧急利益攸关方团体对社会媒体的使用:从飓风“艾萨克”和“桑迪”影响地区吸取的经验教训
我们展示了2018年对受飓风桑迪和艾萨克影响地区参与应急管理的组织的调查结果,以深入了解他们在应急准备、响应、恢复和减灾规划四个阶段的社交媒体使用情况。269名受访者中有90%表示在与公众沟通时使用社交媒体,但在这四个阶段,政府办公室比其他群体更活跃。第一响应者在应对和准备阶段使用社交媒体最多,而新闻媒体和非政府组织在恢复阶段更为活跃。这表明,执行应急职能的团体和非政府组织在应急通信中发挥互补作用。此外,代表政府办公室和急救人员的受访者主要使用社交媒体传播信息,而新闻媒体集团和非政府组织对社交媒体作为双向沟通机制更有信心。虽然Facebook是最常用的回应公众的方式,但非政府组织和新闻媒体也使用更新的、基于图像的选择,比如Instagram。所有组织都报告说,在突发事件之间的安静时间(减灾规划阶段),社交媒体的使用较少,这表明这些组织有机会在突发事件发生之前加强与公众的沟通。
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来源期刊
CiteScore
8.80
自引率
12.50%
发文量
11
期刊介绍: The Journal of Homeland Security and Emergency Management publishes original, innovative, and timely articles describing research or practice in the fields of homeland security and emergency management. JHSEM publishes not only peer-reviewed articles, but also news and communiqués from researchers and practitioners, and book/media reviews. Content comes from a broad array of authors representing many professions, including emergency management, engineering, political science and policy, decision science, and health and medicine, as well as from emergency management and homeland security practitioners.
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