Rural immersion program in India: integrating management education with community

Abstract

The purpose of this paper is to review Indian management-school programs that integrate social and environmental concerns in the curriculum.,The paper analyses the data provided in the form of reports submitted by students after the rural immersion program and draws inferences from the written material.,This paper illustrates the usefulness of the rural immersion program in sensitizing students about the social divide that exists in India; thus, it helps inculcate an inclusive mind-set.,This paper emphasizes the usefulness of creating a management curriculum that integrates societal issues in the learning process.,The paper discusses how a top Indian business school is attempting to develop socially-responsible managers.