{"title":"Political correctness and linguistic creativity in the job market. How much do they (mis) inform?","authors":"Ilona Delekta","doi":"10.17345/rio23.149-165","DOIUrl":null,"url":null,"abstract":"The article examines how political correctness (PC) affects work-related lexis. A particular focus is put on English bizspeak that aims to fulfil PC demands by using creative vocabulary and euphemisms to motivate employees, stimulate their creativity, and win or keep customers. A brief theoretical outline is followed by an analysis based on authentic material. The results show that such colourful language may contradict PC postulates and impede effective communication","PeriodicalId":52049,"journal":{"name":"Revista Internacional de Organizaciones","volume":"174 1","pages":"149-165"},"PeriodicalIF":0.1000,"publicationDate":"2020-01-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Revista Internacional de Organizaciones","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.17345/rio23.149-165","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"SOCIOLOGY","Score":null,"Total":0}
引用次数: 0
Abstract
The article examines how political correctness (PC) affects work-related lexis. A particular focus is put on English bizspeak that aims to fulfil PC demands by using creative vocabulary and euphemisms to motivate employees, stimulate their creativity, and win or keep customers. A brief theoretical outline is followed by an analysis based on authentic material. The results show that such colourful language may contradict PC postulates and impede effective communication
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