Adaptaciones en la realización televisiva del deporte en directo por la COVID-19

Abstract

The emergence of the COVID-19 has affected Live TV content production. Televised sporting events have changed competitions calendars and the return has been conditioned by the evolution of the pandemic. In most cases, the presence of the public is not allowed on sports grounds. Major sporting events have been modified in their television coverage subject to the provisions of health authorities. The purpose of this article is to examine the adjustments made in the television production from a representative group of sporting events during the development of the health crisis. It also aims to identify how the innovations brought influence the audiovisual process of contents. An applied methodology was based on the case study. The purpose of this is to take as a reference two specific cases of television adaptations: European football and NBA competitions. Regarding the analysis of the selected data, they were examined from the elements that make up the grammar of television production applied to sports. The results obtained indicate how the integration of innovations during TV broadcasting of major sports events allowed to enhance the audience experience, especially due to the increase in virtual resources