A Systematic Framework for Building Trusted Online Transaction Environment: Three Information Infrastructures

Abstract

Absence of trusted online transaction environment (TOTE) becomes the biggest obstacle to e-commerce development, which embodies three key problems: unauthentic identity information, false product information and insecure transaction process. In order to present a systematic method to build trusted online transaction environment with identity authentic information, accurate product information and secure transaction process, this article puts forward a framework composed of three information infrastructures: Identity Authentication Service (IAS), Product Information Service (PIS) and Electronic Contracts Service (ECS). They have been implemented in online pharmaceutical transaction field in China, and have facilitated all online transaction participants such as pharmaceutical manufactures, dealers, consumers, online market operators and government regulators.