{"title":"Digital Platforms and Computer Utilization for Advertising","authors":"R. Zulfikar, D. R Ramadhan","doi":"10.34010/injuratech.v1i2.5902","DOIUrl":null,"url":null,"abstract":"The purpose of this research is to look at the business development strategies in the digital era through digital advertising promotion media. To support this research, we used descriptive method by analyzing digital advertising in social media to find a valid data and in accordance with the research conducted. The result of this research is that using digital advertising is more effective for the company as it is more appealing for the customers.","PeriodicalId":14245,"journal":{"name":"International Journal of Research and Applied Technology","volume":"46 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2021-12-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Research and Applied Technology","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.34010/injuratech.v1i2.5902","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
The purpose of this research is to look at the business development strategies in the digital era through digital advertising promotion media. To support this research, we used descriptive method by analyzing digital advertising in social media to find a valid data and in accordance with the research conducted. The result of this research is that using digital advertising is more effective for the company as it is more appealing for the customers.