The Role of Administrative Creativity in the Functioning of the Administration of Sports Clubs for Football in Iraq from the Point of View of Players of Excellent Clubs

Abstract

Management scholars unanimously agree that club administrations live in different conditions to renew their needs and the surrounding conditions, which makes their need for administrative creativity extremely important, so club managers must be keen to develop and develop their capabilities to contribute to solving problems and participate in decision-making that gives them the opportunity to generate ideas New creativity, and the most prominent thing that sports clubs do is their participation in sports forums in order to achieve various goals, and that sports vision has risen in many Arab and international countries. To high levels due to its use of a lot of knowledge and scientific information in various fields with the aim of improving the level of administrative performance now and friendly, and this shows us the importance of the role of managing the phenomenon of administrative creativity and the extent of its impact on the performance of the work of these departments in the clubs, which makes it imperative for the club’s departments to be distinguished by fertility of thinking Creative and increase activities for excellence in administrative work. Therefore, administrative creativity is one of the basic decisions in managing the club's business. The researcher used the descriptive approach of the stereotyped survey because it is more appropriate to the nature of the problem, so the sample method was chosen (intentional) and the research sample consisting of (579) players was chosen for sports clubs participating in the English Premier League football. Season 2020–2021 100% for the research community, the sample was distributed as follows: First: The exploratory research sample, which included (20), players from the research community. Second: The final application sample included (362) players from the research community. The researcher presented the results of the measure of the role of managerial creativity in the performance of administrations of soccer sports clubs in Iraq from the viewpoint of players of excellent clubs.