Who is more religious and ethical, Republicans, Democrats or others?

Abstract

Reports show most religious groups in the United States, especially Christian evangelicals, are showing more affiliation to the Republican political party. Nonetheless, members of the Democratic political party are also weaving faith into their rhetoric. A citizen’s affiliation with a political party can change over time, and political affiliation might influence behavior. This study compares and contrasts individuals affiliated with political parties and those who are not on their: (1) decision-making process purchasing everyday products, (2) relationship with God, (3) and ethical and sustainable behaviors.  Using Pew Research data (n=3,278), this study compares and contrasts individuals affiliated with political parties and those who are not on their decision-making process in purchasing everyday products, relationship with God, and ethical and sustainable behaviors. Despite significant differences between political parties, most of them have thanked God for something and almost half of them have asked God for help and guidance.   The results show people in the U.S. with various party affiliations are somewhat religious and spiritual. The notion that only Republicans will be guided by religious beliefs is misguided. Almost half of Democrats in this study show strong religious values.  The paper makes several contributions to this area of study. First, similarities and differences between individuals affiliated with political parties are determined. Second,  myths about stigma toward a particular political party are debunked, and finally, insights for religious and political leaders on their followers’ behavior are provided.