Rafael Grohmann, Maria Clara Aquino, Alison Rodrigues, Évilin Matos, Caroline Govari, A. Amaral
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引用次数: 0
Abstract
The article analyses work on click farm platforms in Brazil and Colombia. It argues that work on these platforms updates and renews the historical informality of work in Latin America. Drawing on click farm ethnography, worker interviews and digital ethnography on WhatsApp and Facebook groups and Youtube channels, the research highlights: first, the cultural marks of Brazil and Colombia in the interactions between workers, typical of Latin American digital culture; second, the role of Youtubers as skill makers, responsible for the initiation of workers into click farm platforms and the circulation of neoliberal and entrepreneurial ideology; third, practices and discourses relating to reselling accounts, photos and bots as a new version of the historical resale markets in the region; and fourth, the boundaries between informality and illegality at work on click farm platforms. The article argues that, in addition to informal work that preceded and is connected to work on click farms, informality gains new dimensions with work on click farms, with the platformisation of labour representing an articulation between the old informality and new market practices and infrastructures.
期刊介绍：
Work Organisation, Labour and Globalisation aims to: -Provide a single home for articles which specifically address issues relating to the changing international division of labour and the restructuring of work in a global knowledge-based economy. -Bring together the results of empirical research, both qualitative and quantitative, with theoretical analyses in order to inform the development of new interdisciplinary approaches to the study of the restructuring of work, organisational structures and labour in a global context. -Be global in scope, with a particular emphasis on attracting contributions from developing countries as well as from Europe, North America and other developed regions. -Encourage a dialogue between university-based researchers and their counterparts in international and national government agencies, independent research institutes, trade unions and civil society as well as other policy makers. Subject to the requirements of scholarly peer review, it is open to submissions from contributors working outside the academic sphere and encourages an accessible style of writing in order to facilitate this goal. -Complement, rather than compete with, existing discipline-based journals. -Bring to the attention of English-speaking readers relevant articles originally published in other languages.
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