M. Guan, F. J. Jennings, Isabel I. Villanueva, Daniel Jackson
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引用次数: 6
Abstract
ABSTRACT As environmental threats mount around the world, advocacy groups are exploring novel ways to reach the populace and spur them into action. The current study employs an experimental design with a control condition and a group that watched a pro-environmental video to test the risk information seeking and processing (RISP) model. A short environmental advocacy video demonstrated the ability to engage viewers in combatting the problem of single-use plastic overproduction by increasing risk perception, generating negative affect, encouraging information seeking, and fostering pro-environmental civic participation intentions. The present study contributes important theoretical insights to the RISP model and provides meaningful practical applications in the fight to protect our planet.
期刊介绍：
Environmental Communication is an international, peer-reviewed forum for multidisciplinary research and analysis assessing the many intersections among communication, media, society, and environmental issues. These include but are not limited to debates over climate change, natural resources, sustainability, conservation, wildlife, ecosystems, water, environmental health, food and agriculture, energy, and emerging technologies. Submissions should contribute to our understanding of scientific controversies, political developments, policy solutions, institutional change, cultural trends, media portrayals, public opinion and participation, and/or professional decisions. Articles often seek to bridge gaps between theory and practice, and are written in a style that is broadly accessible and engaging.
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