Analysis of the use of Accounting Information in Micro, Small and Medium Enterprises (MSMEs) Salt Farmers in the Coastal Area of Rembang Regency

. In contrast to social-emotional communication, the amount of information exchanged has a gap. Based on these findings, we recommend that future studies formulate specific guidelines for pharmacists for treating patients with chronic disease with a short duration. The rapid development of science and technology has various impacts on various aspects, effects to the competition in the business world is becoming tougher. Accounting information can help MSMEs in making economic decisions for the achievement and sustainability of the business. Rembang Regency has a large number and area of smallholder salt farming in the coastal area which has the potential to be developed. This study aims to analyze accounting information on salt farmers MSMEs in the coastal area of Rembang Regency. The education, accounting training, company age, and information technology of the firm owner will all be considered in the analysis of accounting information utilization. This study uses a quantitative approach with descriptive investigation. A questionnaire was used to collect data. Purposive sampling was used with a total sample of 100 salt farmers MSMEs, and the data was analyzed using multiple linear regression with the SPSS program. The findings revealed that the majority of salt farmer MSMEs utilized accounting data in their operations. According to the findings, business owners, accounting training, and information technology all have an impact on the usage of accounting data.